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When it comes to helping people improve their lives there is nobody
in the game with stronger credentials than Tony Robbins. The “Michael
Jordan” of thought leaders, Tony has affected millions of people around
the world through his performance coaching.
Tony has certainly made an impact on me. Last year Marc Benioff invited him to be the closing keynote at Dreamforce,
the largest software event in the world. There he laid down sales
coaching like I’ve never seen. Through his books, videos, and
presentations, Tony gave us each new insights into effective selling.
Tony empowers his readers and audience to improve themselves. So we’ve
scoured the web and found source after source of his advice:
6 LESSONS FROM TONY ROBBINS:
#1 Know Your Purpose
In your day-to-day sales world, you MUST have a sense of meaning.
Walking into the office, grabbing a coffee, checking your email, and
taking your day “on the fly” is just not gonna get it done. When you’re
at the office everyday you have got to know what you’re going to get
done that day. Knowing your purpose will make the biggest impact you can
imagine.
# 2 Give positive meaning to everything
The sales rep’s life is all about risks. The more you take the more
you win (and lose). It’s how you respond to the losses that makes you
special. Keeping a positive attitude, regardless of the issue, will keep
your head in the game and ready for the next opportunity.
#3 Realize that everything you do has a consequence
A sales rep's interactions with customers can either be positive or
negative. There’s no neutral in sales. Every action you take matters.
It’s not just about being on your best behavior, it’s about knowing your
strengths and lining them up to reach your desired outcome.
#4 Know that everyone is unique, different, and amazing
Sales is a competitive world where people put themselves on the line
every day. They often get shot down. Looking at the world through the
lens that everyone has meaning will positively affect every facet of
your performance. Don’t get deflated when buyers and competitors don’t
behave like you want.
#5 Be driven by your desire for adventure
What drives you? Your past? Your competitors? Or even your fears? Or
are you focused on your successes - on solving the next client problem
and taking the next step for your company? It’s important to know what
moves us and makes us do what we do.
#6 Expect the unexpected
What are you going to do when something unexpected happens in sales?
By the way, something crazy always happens in sales. Why do you think
we’re always the storytelling life of the party? When any situation
arises, it’s important to respond with the right action that helps you
solve a customer problem and take the next step.
